Product marketing alliance membership Jun 1, 2023 · The career benefits of a PMA membership. Before that, he started his career as a product marketer and Growth Manager for Microsoft Office leading product marketing for OneNote, Word, and PowerPoint during the transition into a SaaS business. The product marketing career path is still in its formative stages, so finding the support you need isn’t always straightforward. The PMA platform features content, events, jobs, community, Q&A and we are building out an exclusive membership for PMMs which will be released very soon. Marketing Alliance Revenue Alliance Product Alliance Customer Alliance Finance Alliance Technology Alliance May 16, 2025 · More Product Marketing Alliance Savings Tips & Tricks Product Marketing Alliance Member Benefits. ” I wholeheartedly believe a Product Marketing Alliance membership would equip [company name] with the quintessential knowledge needed to differentiate our products from our competitors, and I believe this would be a shrewd investment. Built specifically for product marketing leaders, by product marketing leaders, our leadership courses are designed to help you lead with authority, influence, and innovation. Jan 3, 2024 · A Go-to-Market strategy fuses together all of the elements that drive a business, such as marketing, content marketing, customer intel, and brand development and provides an action plan for how you can better reach your customers. Marketing Alliance Revenue Alliance Product Alliance Customer Alliance Finance Alliance Technology Alliance Positioning and messaging are core components not only of the product marketing role, but the success of any company. Here's a handy how-to guide. Marketing Alliance Revenue Alliance Product Alliance Customer Alliance Finance Alliance Technology Alliance Who are the product marketing alliance? Top 10 skills of a product marketer. Product Marketing Core: live & online | Part-time. Step 2: activate your Slack account and explore your dashboard. Members have access to templates, real-world presentations, events, reports, salary calculators, and more. Product Marketing Alliance was founded in February 2019 "Product Marketing Alliance is a global membership organization that offers access to resources, events, courses, and podcasts on product marketing topics. Not only is the actual certification program rigorous and engaging, but the supporting materials, templates, videos, and other industry tool-chest items are product “Building a PMM team in the Masters series is an absolute must in the toolkit of Product Marketers. Elevate your team's product marketing skills with comprehensive training from PMA. Where: London, Location TBC. . Learn from expert-authored articles, research reports, proven frameworks, videos, & more. Alternatively, our membership feedback form allows you to voice your opinions anonymously; you can also get in touch with a member of the team using the chat feature in the bottom-right corner of the PMA website. May 20, 2024 · Discover our exclusive membership content, authored by leading product marketers. Additionally, you can join one of Jun 24, 2020 · Product Marketing Alliance was founded in February 2019 with a mission of uniting product marketers across the globe. Recognized as one of the most Influential Product Marketers by the Product Marketing Alliance and a top Product Marketing Mentor by Sharebird, her expertise is widely acknowledged. Think of it as an online roundtable but with no topic off-limit and total exclusivity. Subscribers can enjoy over $21,000 in annual billing value and save $86 per year. Where can I find out about all my members-only discounts? A. Jun 29, 2020 · As of June 26th, Product Marketing Alliance (PMA), a professional network and training provider for product marketers, has reached 10,000 members in under sixteen months. With a membership, you can: You can proudly showcase your membership on LinkedIn. After an incredible summit in Los Angeles, we’re bringing #GTM25 across the pond, where global GTM leaders will gather to shape the future of go-to-market strategy. Popular FAQs. 9%, and being able to constructively give feedback to your team at 58. Our Customer Success Team hold a weekly live onboarding sessions to guide you through your membership dashboard, ensuring you have a clear understanding to our features and tools. "It’s essential for product marketing to own persona development - knowing personas and their pain points drives everything from targeted messaging to tailored sales enablement and understanding the voice of the customer. Learn how – from a seasoned pro with 20+ years of experience – to hone core skills, tackle fundamental areas of leadership, and take your product marketing mastery to new and exciting heights Pro Membership. Unlock full access to Product Marketing Alliance and see the entire library of members-only content & updates. Before we take you to your dashboard, complete these 3 simple steps to get the most from your membership: 1. Product Marketing Alliance was founded in February 2019 Nov 28, 2024 · Over the past decade, product marketing has been more than just my career – it’s become my professional home. Product Marketing Alliance was founded in February 2019 Nov 8, 2024 · Mike is a creative and results-oriented product marketing leader with a proven ability to build strong teams and drive growth. Nov 3, 2021 · (Also known as your slice of product marketing paradise). That’s right, you’ll have access to every session from every (virtual & in-person) Product Marketing Summit ever. You’ll gain access to premium content such as advanced learning paths, insider tips, and bonus materials. Adam Miller, Senior Marketing Manager for Product and Content at Pathify, came across Product Marketing Alliance when he took on his first product marketing role. Of course! You can do this yourself when logged in to your Membership plan. Feb 5, 2025 · Product Marketing Alliance is the best platform you can access to prepare and improve your knowledge as an advertiser, it allows you to access the best tools and educational instructional to further your knowledge and achieve all your professional goals. Hear from the world’s leading PMMs at one of our virtual or in-person events. Step 1: get yourself signed up. Product Marketing did not match any Product Marketing Alliance was founded in February 2019 with a mission of Elevate your product marketing game with PMM-GPT, our cutting-edge language model tailored explicitly for product marketing professionals. The best product marketing content, all in one place. With expert-led training, cutting-edge resources, and a supportive community of like-minded product marketing leaders, you’ll have everything you need to boost your teams and tackle everyday challenges with confidence. Apr 2, 2019 · Product Marketing Alliance is designed for passionate product marketing managers who want to learn, understand, master and actively contribute to the PMM community. Product Marketing Alliance was founded in February 2019 🧠 Master the B2C product lifecycle: Gain a deep understanding of the end-to-end process and learn to think strategically at every stage of the customer lifecycle. Whether you're in marketing, revenue, product, customer success, finance, or technology, the Pro+ Membership provides tools and insights that can help you succeed. Go to your Insider Membership dashboard and inside, you’ll find templates, frameworks, exclusive content, OnDemand presentations, and reports from the likes of Adobe, Google, IBM, LinkedIn, and Amazon Product Marketing Alliance was founded in February 2019 with a mission of uniting product marketers across the globe. You can cancel your membership at any time. 🏁 All you need is Product Marketing Alliance was founded in Members have access to templates, real-world presentations, events, reports, salary calculators, and more. While working in new application development at Amazon Web Services (AWS), Holly also delivers thought-provoking ideas for GTM strategy in workshops, lectures, and two podcasts. Elliot also serves as an expert in residence at Product Marketing Alliance, the world's largest product marketing community. We’ We offers flexible membership plans tailored for professionals seeking to enhance their skills and network within the product marketing field. " - Claudia Garcia, Product Marketing Manager at Magaya Members have access to templates, real-world presentations, events, reports, salary calculators, and more. We put senior-level product marketing managers under the spotlight and members - and members only - can ask them questions specific to their set-up. Adam Miller, Senior Marketing Manager for Product and Content at Pathify, came across Product Marketing Alliance when he took on his first product marketing role and needed to get up to speed – fast. I really feel like I am learning a lot from the member-only content. Product Marketing Alliance was founded in February 2019 with a mission of uniting product marketers across the globe. Enter our Product Marketing Framework. Options include access to exclusive resources, expert-led events, certifications, and a vibrant community of marketers. The product marketing space is forever changing, which means keeping up-to-date is tough. From trend reports and workshops to mentorships and networking, Pro gives you everything you need to master product marketing and accelerate your career. Whether you're enrolled in our Insider, Pro membership, Pro+ membership or Exec+ membership this is definitely something worth sharing with your network—friends, colleagues, and beyond. Congrats, you're subscribed to PMM Pulse 🙌 Plus, you've now got a free preview of our PMA membership plans. With new resources added to our membership plans every month, you’ll always be up-to-date with the very latest product marketing insights, trends, and learnings. 88. -Dive in to our enourmous content library featuring the best speakers from around the world Jun 19, 2024 · A collection of resources for product marketers in leadership positions. Mar 14, 2025 · Perhaps, rather than sitting under marketing, we sit under product or sales. Tell us about yourself Complete the sign-up form in the pop-up for a membership experience that Whether you’re new to the industry or a seasoned PMM, B2B or B2C, physical or SaaS, this course is for anyone wanting to build or top up their product marketing knowledge and effectively and successfully attract and keep more customers. See how Pro membership can help you stay ahead of the curve and shape your career by giving it a zero-cost, zero-commitment test drive. If you’re a product marketer, you’ve probably felt this – the delicate balance between the number of product marketers (PMMs) and product managers (PMs) . How to Join the Product Marketing Alliance Slack Community (Paid Members: Pro, Pro+, or Exec+) Visit the Membership Page : Go to the Product Marketing Alliance Membership page . Oct 18, 2024 · Product Marketing Alliance is a collective of passionate product marketing managers committed to driving demand, adoption and the overall success of their products. 1 author 1 article. In 2021, Scott was named a top product marketing influencer by the Product Marketing Alliance. Marketing Alliance Revenue Alliance Product Alliance Customer Alliance Finance Alliance Technology Alliance Customer Marketing Six common mistakes that alienate customers – and how to do better. The Slack group it's free and you can join to interact with 20,000+ product marketers from all over the world. Product Marketing Alliance was founded in February 2019 Let’s elevate product marketing together. "The Product Marketing Alliance has been a game-changer for me! The membership brings tremendous value to my career and I am so lucky to be a part of this community!" Megan Liken, Product Marketing Specialist at cPanel. We’ve covered each of the core titles: Associate Product Marketing Manager, Product Marketing Manager, Senior Product Marketing Manager, Director of Product Marketing and VP of Product Marketing. Did you know With more than one position listed, your LinkedIn profile gets viewed up to 29 more times . PMA it's a global community for product marketers that offers a Slack group, several virtual and in-person events, and lots of premium content. And it did just that. Welcome to the Product Marketing community. Q. Product Marketing Alliance was founded in February 2019 Pro Membership | Our Pro plan is the ultimate resource for product marketers at any level to learn from the best of the best (we’re talking Google, LinkedIn, HubSpot, Drift), up-skill in any Members-only. The membership brings tremendous value to my career and I am so lucky to be a part of this community!” With 13+ years of B2B SaaS product marketing experience across startups and Fortune 500 companies, Div collaborates with product, sales, marketing, and customer success teams. It lays down actionable steps that managers can take to build high-performance product marketing teams. Membership case studies “Once you find something that works, there's not really any reason to keep shopping around. If you have the same objectives but have more product marketing experience under your belt, Exec+ will be a better fit for you. If you have insights to share, we want to hear them. Product Marketing Alliance was founded in February 2019 with a mission of Start your product marketing career in the right way with PMA Foundations. Join our community of forward-thinking product marketing enthusiasts, all rallied around the shared goal of elevating product marketing standards worldwide. Jan 2, 2025 · 1. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo How-to: Add my membership status to my LinkedIn. But after seeing the preview video I feel they are only scratching the surface, I don't think there are playbooks I can take and use it in my real life. Sep 18, 2024 · With an extensive background spanning over 15 years in product marketing and innovation, Elliot is driven by a passion for creating and communicating products that enhance people's health and performance. Product Marketing Alliance is the largest global collective of product marketing managers committed to driving demand, adoption and the overall success of their products. 02 Speak a shared language. 📝 Gain industry expertise with members-only exclusive doused in key takeaways. 🧠 Finetune your knowledge of industry essentials with our refresher sessions. Let's make sure the world knows it! Product Marketing Alliance Product Marketing Alliance PMA Founding 10,000 We’re thrilled to announce our founding member count has doubled, now sitting at a cool 10,000, with each and every one of the PMM community helping us deliver awesome resources. Within each, you’ll find mock interviews, interview questions, videos, articles, and more. Ready to become a standout product marketing leader? You've come to the right place. Being a member has its perks and if you want to make use of those coupons/discounts that are available to you, just head over to your Members perks page. Costs ~$1200 for PMM Core. Q: Will I be able to apply for jobs through PMM Hired? Team subscription for Product Marketing Alliance. He's also been named one of PMA's Top 100 Product Marketing Influencers. In this hub, you'll find topic-specific learning programs to help you up-skill and continue your professional development - always. Pro+ Membership World-class product marketing resources worth $16,000+ in 1 membership dashboard. Marketing Alliance Revenue Alliance Product Alliance Customer Alliance Finance Alliance Technology Alliance Product Marketing Alliance Product Marketing Alliance OnDemand presentations Once you're a fully-fledged member, you'll be privy to every second, of every presentation, from every event ( 500+ hours and counting), learning from the likes of Google , Amazon , Uber , Adobe , and more on tap. If you can’t define and articulate your product’s unique value , a copywriter can write the most compelling copy in the world, but it won’t sell. Podcasts Product Marketing Life [podcast]: Bree Bunzel Product Marketing Alliance was founded in February 2019 with a mission of uniting product Nov 22, 2024 · In fact, only 41 members of Fortune 1000 boards are CMOs, and less than 3% of board members have managerial-level marketing experience. Reforge is the Harvard of Marketing courses and covers all Marketing roles. That’s the reality of product marketing – we’re the hub with all the spokes, touching every part of the business Product Marketing Alliance was founded in February 2019 with a mission of uniting product marketers across the globe. Initially, I signed up for a monthly membership, but I want to switch to an annual subscription. 01: Always up-to-date resources. Download the brochure What happens when we join? 🙌 Your entire team will have a grounding of up-to-date product marketing The membership brings tremendous value to my career and I am so lucky to be a part of this community. Marketing Alliance Revenue Alliance Product Alliance Customer Alliance Finance Alliance Technology Alliance Product Marketing Alliance is highly focused on PMM and course seems very structured. Jan 29, 2020 · Members-only Q&As. Product Marketing Alliance was founded in February 2019 with a mission of uniting product marketers across the globe and providing exceptional and accessible learning and networking opportunities. Product Marketing Alliance was founded in February 2019 Apr 24, 2024 · As part of your Product Marketing Alliance Pro membership, you'll be in touch with industry leaders running live sessions crafted around the challenges you’ve experienced, exclusively for you. 🤝 Attract the leading product marketing talent to your team with the PMA Hiring Board Take a sneak-peek into what life as a fully-fledged Pro member *could* be like with our whistle-stop tour of your future dashboard. We’ve got it all. Ready to get stuck into your membership but need a hand? Don’t worry we’ve got you covered 🤩 Check out our how-to’s below for all of your answers! If something’s missing, just let us, your support team know - we can help you find the answer. Product Marketing Alliance was founded in February 2019 Oct 3, 2024 · Product Marketing Alliance was founded in February 2019 with a mission of uniting product marketers across the globe. Our goal? To deliver insightful product marketing presentations from industry experts and help you and other PMMs enhance their credentials. " - Mathew Sedze, Product Marketing Manager at TikTok "You guys rock! I get so much use out of the templates, they have saved my life. Sep 4, 2020 · “The Product Marketing Alliance has been a game-changer for me! I have access to the membership, events, mentors and certifications. 6%, collaboration skills at 67. Members-only network. Step 3: join as many channels as you like - there are 70+ to choose from! Hello there, fellow member! Product Marketing Alliance was founded in February 2019 with a mission of uniting product marketers across the globe. You’ve just joined the world’s biggest community of like-minded PMMs, and unlocked access to a membership giving you invaluable resources designed to accelerate your learning journey. It's worth way more than what we are paying for it. Upgrade your knowledge, connect with peers, and thrive in your career with the Product Marketing Alliance Pro membership. Every cent we make from our merchandise goes back into making our mission a reality, by funding our Product Marketing Scholar Program. From exclusive content by industry experts and an ever-increasing bank of templates, to 100s of hours’ worth of product marketing presentations and mentors, our membership plans are packed with awesome product marketing resources. 1 author 5 articles. Sign up for an Insider membership and gain exclusive access to this powerful AI assistant, ready to provide you with instant answers, insights, and advice whenever you need it. Exec+ Membership The #1 platform for senior leaders to increase impact, influence, and confidence. Here’s how our material has rallied their teams. ” – Pathify. PMA is the go-to place for 1,000s of product marketers. Discover over 100 product marketing templates and frameworks, all tried, tested, and approved by some of the world's biggest brands. Let’s elevate product marketing together. Unlock a treasure trove of expertly designed templates and frameworks with our membership plan. Don't reinvent the wheel—sign up today and start executing like a pro! Get access to world class leadership resources worth $21,000+ in one membership dashboard. Looking for your membership? 👇 Membership is accessed via a login portal on our main site. Spent 3 years as a Senior MM at another company, not specifically PMM work but pretty close. With this in mind, Adam told us how being a Product Marketing Alliance member has supported his career plans: Members have access to templates, real-world presentations, events, reports, salary calculators, and more. Apr 29, 2025 · PMMs who’ve inspired their peers with a team membership plan will insist some things are too good to appreciate alone; sharing really is caring. Members use the group to ask questions, bounce off ideas and insights with each other, and share knowledge. 1 author 4 articles. Ensure everyone’s speaking the same language, working off the same industry-standard frameworks, and adopting a shared mindset for continuous, iterative Commit to a Product Marketing Alliance Pro membership and unlock over 700 hours of OnDemand content. The certifications are taught by real world experts (disclaimer: I'm one of them) with lots of actionable content and bonus material to community and conference events. With an extensive background spanning over 15 years in product marketing and innovation, Elliot is driven by a passion for creating and communicating products that enhance people's health and performance. Become a master of the craft with the ultimate product marketing resources at your fingertips. When: June 24 & 25. Product Marketing Alliance Help Center Members have access to templates, real-world presentations, events, reports, salary calculators, and more. All with virtual classmates and your very own PMM instructor. Alignment is everything in business, especially product marketing. A mentor and Expert in Residence, Div is recognized as one of the top 100 Product Marketing Influencers by the Product Marketing Alliance. Oh so you’re a PMA Member - Woohoo! Let’s share that, for the world to know 👇 Whether you're on our: 🎉 Insider plan 🎉 Pro Membership plan OR our 🎉 Exec Membership plan You can add this to your LinkedIn profile. Unmatched learning & networking with the world's biggest PMM community. My path into this field wasn’t exactly linear, but it’s been an incredible journey of growth, adaptation, and discovery. Welcome to Product Marketing Alliance! Whether you're a new member or returning to your membership, we have everything you need to get started. Product Marketing Alliance — For resources and networking in product marketing The Product Marketing Alliance ()Product Marketing Alliance (PMA) provides a wealth of resources including practical tools, templates, and frequent events designed to enhance skills and knowledge in the field. The thing I like best about the Alliance is its strong community and online presence, and the fact they leverage top PMM leaders across the world to create and share frameworks and valuable Think of your Exec+ Membership plan as an extension of your team. Product Marketing Alliance was founded in February 2019 Membership. Become a mentor. May 15, 2025 · Product Marketing Alliance is the largest global collective of product marketing managers committed to driving demand, adoption and the overall success of their products. Marketing Alliance Revenue Alliance Product Alliance Customer Alliance Finance Alliance Technology Alliance Showcase your product marketing standards, bolster your career credentials, and help elevate the role of product marketing by adding PMA membership to your LinkedIn. 5%. com. How-to: Cancel your membership. Currently serving as a Non-Executive Director/Board Member at Mobilus Labs, Susan brings a wealth of experience and strategic acumen to her role, shaping the company Fast-track your career as a PMM and develop the strategic skills that set leaders apart. I’ve had the privilege of building teams, shaping a thriving community Members have access to templates, real-world presentations, events, reports, salary calculators, and more. Sep 2, 2020 · Product marketing is an enthralling yet complicated area; there are a whole bunch of different concepts you need to master inside and out to satisfy your customers, motivate your team, and optimize your product. Team Training. How-to: Set up my Team membership Take your entire company’s product, marketing, sales, and customer-focussed efforts to the next level. This is a growing space for Product Marketers to connect and share knowledge, resources, strategies and advice and talk through changes in our field. 7% agreed that relationship building was most important, followed by strong communication skills at 73. Here at Product Marketing Alliance we have, lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. And it did just Background for me: new Product Marketing Director for a B2C/B2B2C app in sports. If you’re looking primarily for OnDemand templates, frameworks, presentations, and resources, Pro membership is a great plan to get you started. Marketing Alliance Revenue Alliance Product Alliance Customer Alliance Finance Alliance Technology Alliance Feb 20, 2025 · Members have access to templates, real-world presentations, events, reports, salary calculators, and more. Every year, we team up with leading product marketers and host a wide range of product marketing events and summits across the globe. After checking out the various resources available online, he decided to sign up for a PMA Membership. The go-to resource for product marketers to learn from the best of the best, upskilling in every area of the craft. Get certified. Whether you’re looking to learn from others, guide fellow product marketers - or both, our mentorship program’s got something for everyone. Welcome to exec membership 🎉 You're so close to all that Exec has to offer. Within just two years of launching, it gathered more than 20,000 enthusiasts from the USA to Russia, Greece to Germany, England to Australia. Whether you’re new to the industry or a seasoned PMM, B2B or B2C, physical or SaaS, this course is for anyone wanting to build or top up their product marketing knowledge and effectively and successfully attract and keep more customers. Look no further than a Product Marketing Alliance Membership. The Product Marketing Alliance has a great community and network of meetups around the world. We'll guide you through the vital hard and soft skills you need, leveraging the experience of leaders from top brands like LinkedIn, Hotjar, and Shopify along the way. A tenured product marketing voice, Holly brings expertise across go-to-market strategy, messaging, positioning, and stakeholder management. Just click ‘Account’ (in the top right corner of the PMA Members have access to templates, real-world presentations, events, reports, salary calculators, and more. Become a member. Get access to World-class PMM resources worth $16,000+ in 1 membership dashboard World-class product marketing resources worth $16,000+ in 1 membership dashboard. Customers who visit Product Marketing Alliance can take advantage of discounts on annual subscription plans for the products they are interested in. Grow your skills. After all, when you look at our metrics, they don’t align with marketing alone; they tie into go-to-market strategy and product adoption and usage. If you can’t find a coupon, drop our customer support team a line at support@pmmalliance. The term "customer-centric" gets thrown around a lot, but something isn't clicking because most companies aren't implementing it – and, worse, they're alienating their customers. Member discounts FAQs. Membership; Community Mar 26, 2021 · Welcome to your exclusive, members-only, product marketing learning paths. Our membership packages provide product "I just went through the PMA Product Marketing Certification program, and I can truly say that it is the new standard when it comes to getting certified in product marketing. Online resources, 24/7 communities, global events, reports, awards, courses, mentors, jobs and podcasts. We'll guide you through the vital hard and soft skills you need, leveraging the experience of leaders from top brands like LinkedIn, Hotjar, and Shopify. The alliance was founded in February of 2019 with the goal of providing training, certification, events, and networking for the product marketing industry. Product Marketing Alliance Product Marketing Alliance And for everyone else From business case templates to launch checklists to win-loss question master lists to onboarding frameworks, as a product marketer, there are tons of tools you could have in your box to streamline, optimize and improve your efforts. Join over 5000 attendees and find a product marketing summit near you. Whether you're refining your marketing strategy, optimizing customer journeys, or scaling your product, we've got the tools you need. and templates, created by product marketers for product marketers. 📈 Help other product marketers reach their potential 无论您是刚开始没多久，还是一个资深的产品营销经理；B2B或者是B2C背景，在实体经济企业或者是SaaS公司，在学习完整个课程之后，您都会拥有所需要的知识和工具，为公司保留以及拓展更多的新客户。 Product Marketing Alliance was founded in February 2019 with a mission of uniting product marketers across the globe. Congratulations, by signing up to PMM Pulse, our monthly, product marketing newsletter, you've just unlocked access to a preview of our membership plans. Certainly feeling more challenged at the director level and looking for more resources to sharpen my tools and knowledge base. Marketing Alliance Revenue Alliance Product Alliance Customer Alliance Finance Alliance Technology Alliance 🛠 Streamline internal processes with access to strategic, members-only frameworks. Inside the taster pack, you'll get access to: 👉 Exclusive articles on the latest product marketing trends and best practices. Apr 29, 2025 · PMA is the go-to place for 1,000s of product marketers. Jan 23, 2020 · Want to level up your career and give back to the product marketing community? Then share your expertise with mentees. Product Marketing Certified: Leadership is tailor-made for aspiring managers and current team leads. Oct 29, 2024 · In the State of Product Marketing Leadership 2024 report, we asked our leaders what they considered to be the most important soft skills of a product marketing leader. Get CIM & CPD accredited certifications, bespoke workshops and more. Mar 27, 2025 · #GTM25 London. This course is everything a product marketer needs to navigate our incredibly cross-functional and rapidly evolving discipline. Jul 15, 2024 · Indeed, according to Emily Wengel, Sr Product Marketing Manager at Origami Risk for the 2024 State of Product Marketing report, “One of the biggest difficulties in product marketing is actually getting other stakeholders to understand what product marketing is and the value you can add. Why? Because marketing is often dismissed as tactical – beautiful ads, catchy campaigns, and glossy brochures – while the strategic work that underpins it goes unnoticed. 🛠️ Unlock proven PMM frameworks: Get battle-tested tools and knowledge to boost customer acquisition, nurture loyalty, and optimize performance for growth. And now, we're excited to offer you a sneak peek of what's included in our Membership plans with our taster pack. 📣 Now, that's something worth sharing with your friends, colleagues and The Alliance Pro+ Membership offers a wealth of resources tailored to meet the diverse needs of executives across various disciplines. Team Membership Jan 31, 2025 · While there are several reasons, I believe one key factor is that AI is helping address one of the biggest challenges product marketers face: the product marketing ratio problem. Events. Most importantly, it is unbiased and not affiliated with any 3rd party course, newsletter, blog, website or any other paid platform. Always there to set you up for personal and professional success, as Lorena Martinez, Product Marketing Lead at Parabol discovered: “I love the idea of having a virtual room full of the brightest brains in the industry making product marketing better for everyone. Students $ 299 per user. Member discounts FAQs Q. Learn from and with PMMs from awesome companies like: How it works. With Product Marketing Certified: Core, your team will get on the same page with the knowledge, tactics, and tools to propel your company's revenue - with teachings from prominent PMM experts at orgs like LinkedIn, IBM, and Adobe. Choose Membership : Click on " Sign up " to create an account, or click " See all plans " to explore paid membership options if you'd like additional benefits. Is it possible to switch plans? A. hof utrutu vwgjpm jezuq pasl mpql mturmao clkmga jqhxgjgg mbru
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